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In the world of crypto, marketing and aggressive campaigns often take center stage, but OKX is choosing a different path. In an exclusive interview, Roy van Krimpen, General Manager at OKX, explains how the company puts technology at the core of everything it does. This approach ensures OKX remains stable, even during major market movements, and allows for the continuous development of new products and services. From secure wallets to smart trading options and educational initiatives, Van Krimpen argues this is the way to provide reliable solutions in a rapidly changing sector.
How OKX Focuses on Innovation #
“You feel the technology the moment you use the exchange or wallet,” says Roy van Krimpen, drawing a key distinction between OKX and many other crypto companies. While competitors focus on branding, influencers, or aggressive campaigns, OKX is primarily building technology—and on a massive scale.
The company employs more than 2,000 engineers and product managers worldwide. This focus, according to Van Krimpen, is the reason OKX remains stable during extreme market volatility. In periods when other platforms struggled with downtime, peak loads, or outages, OKX remained fully operational. This is not just a technical achievement but a crucial signal of trust for traders and institutional parties.
In recent years, OKX has introduced a stream of new features: bots for automated trading, Earn products, user-friendly on- and off-ramps like iDEAL, and a continuously developed OKX Wallet with integrations for over 100 blockchains. According to Van Krimpen, more innovations are coming soon, including services under a MiFID license, which will pave the way for regulated derivatives like perpetual futures in Europe.
The Biggest Misconception About Crypto #
Beyond technology, OKX is actively working on education. Through app tutorials, news feeds, social media, and community events, the company aims to help users invest consciously and safely. This is no luxury: misconceptions are still plentiful. The biggest one, according to Van Krimpen? The idea that investing in crypto is the same as gambling.
“In roulette, new value can never be created; in crypto, it can. If the industry grows, everyone can win.”
The company sees it as its responsibility to provide users not only with access to tools but also with knowledge. That’s why OKX offers both custodial services, with a strong safeguarding policy, and a fully self-custody wallet for experienced users.
This combination of innovation, education, and stability is what sets OKX apart, according to Van Krimpen. “Building new technology is expensive, but it’s the only way to deliver future-proof products.” In a rapidly changing sector, that vision seems more important than ever.